The UK Apprentice – The Greeting Card Challenge
I thought it was an oxymoron that a team thought their eco cards were were a good idea, and just proved they were morons. Who would buy a card with a how to make your life more green. In fact I am sure you can something like that on those free postcards that you see in cafes.
The challenge for each team was to produce a greeting card where there was a gap in the market, and sell it to three of the big chains.
I liked the idea of single day, and I do think it would be a successful particularly if it was around Valentines Day.
Kevin was the project manager for the eco card team, and as we have seen in the previous few weeks he is a complete tool. He definitely thinks his abilities are higher then they actually are, but then he is not the only contestant who thinks that.
The other depressing thing about him was he saw success in life being about the cars and property he owned. He was desperate to do the pitch even though he was not the most experienced to do it. He probably lost business due to his arrogance, also not helped by Jen telling the buyers that she did not buy as many cards now due to being more environmentally aware. I think the company was speechless at that one.
The only positive thing about their project was the guy having his kilt blowing up, with the message use wind power.
All the guys still left on the show are arrogant, but maybe that is the type of personality this show. The project manager of the other team (who I did not get his name apologies) had as his mantra that he would step over anyone to get the job with Alan Sugar.
I actually thought Rafe was the one did the most on this challenge – he came up with the singles day concept and did the pitch.
It was again interesting to see the dynamics between Lucinda and the other girls, they clearly don’t like her.
The singles day theme won the day with an order for 19000 from Tesco’s, whereas Kevin’s team only sold to one of the chains and only 6000 cards.
Kevin decided to bring in the indian girl, and Claire back into the board room. He brought back Claire because she did not step in and ensure she did the pitch, even when he was backing out at last minute. However I have noticed her not stepping up to the plate or taking responsibility in the other challenges when she has not been the project manager.And the other girl was brought back in because she did not contribute much to the challenge.
No surprise the Alan told Kevin he was fired.
What surprised me was the arguing that went on back at the house when it was revealed Kevin was gone. They were down right rude to the indian lady (Shela?) saying well that is a tactic to use to just not do anything, therefore not making yourself a target.
I have to confess I still have no idea who is going to win, as none are that likeable. My favourite at the moment would have to be Rafe, but I get the feeling he is on the show for another reason, rather then wanting a job with Sir Alan.