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Reality Ravings Consulting Is Now Launched

Big news for Reality Ravings, I have launched Reality Ravings Consulting. It is the first reality TV consultancy in Australia. Don’t worry the blog will be continuing to operate.

One aspect of the new business is to assist potential reality TV stars with their applications.

Here is a copy of the media release I am circulating and also you can click on the Reality Ravings Consultancy button to the left:

Emma Ashton, publisher of leading reality TV blog Reality Ravings ( has launched Australia’s first reality TV consultancy.

Reality Ravings Consulting will offer expert advisory services to both potential reality show contestants, and to the shows themselves.

“Throughout the four years I’ve been publishing Reality Ravings, I’ve had a stream of people ask for my advice on how to apply for reality TV shows,” Ms Ashton said.

“Plenty of people want to be on reality shows, but don’t always have the skills or know-how to make it happen. Many shows get thousands of applications. So to get even close to a camera, you need a stand-out application. This is where my new service comes in.”

After years as a leading commentator on reality TV, Ms Ashton has the inside knowledge to help make a potential reality star’s initial application shine.

For a flat fee of $275 clients will get:

  • A consultation over skype or phone;
  • A tailored application drafted and sent to the applicant to upload online or send in; and
  • Ongoing advice when they get to the interview rounds.

Ms Ashton is not affiliated with any casting agency, television network or production company, and confidentiality is guaranteed.

“I cannot guarantee they will get an interview or onto the show. However I can provide a well-crafted application that highlights you as a potential reality star,” Ms Ashton said.

“There are more reality shows being made, however more people are applying,“ said Ms Ashton.

Masterchef Australia has over 8,000 applications each year. In its first season The Amazing Race Australia online application had over 100,000 hits, and Bargain Hunt had 14,000 applications in the first 24 hours from Australian fans wanting to be on the show”

“Everybody has the potential to be a reality star, they just need to ensure their application gets more than a cursory glance by the casting agent or producers.

Other services Reality Ravings Consulting will provide are:

Emma Ashton is also available for:

  • Speaking engagements including panels, conferences, lectures, workshops and seminars about blogging and reality TV;
  • Freelance writing for articles, reviews, submissions, speeches and reports;
  • Pre-production and concept testing advice for new reality shows;
  • Post-production evaluation;
  • Research related to reality TV shows; and
  • Expert commentary on reality TV.

About Emma Ashton:

For four years Emma has been blogging and reading about reality TV and is one of Australia’s leading experts in the field. Reality Ravings is Australia’s leading independent reality TV blog.

She has appeared on The Morning Show, A Current Affair, and Today Tonight, given numerous radio interviews and writes daily for Media Week Australia. Her articles have also appeared in The Punch.

Emma also runs Australia’s annual reality TV insights survey to keep tabs on wider industry trends on the genre.

She has also spent over ten years in politics and policy development which gives her diverse writing experience and skills, plus insights into what captures the attention of the media and powerful people in business and government.


1 bella vita { 10.16.11 at 2:29 am }

Terrific news RR, hope it goes well for you.
As a reader since probably close to the start of your blog, I have enjoyed your knowledge and fair and insightful comments over the years.
Here’s hoping that a reality blogger can end up being the biggest of them all!

2 Georgie { 10.16.11 at 7:58 am }

Well done RR, I hope the new venture is a huge success. I also hope your valuable input helps refine and improve shows like The Renovators.

3 lydal { 10.16.11 at 9:22 am }

Congrats! All the best, I’m sure your proved skills will help lots of wannabe contestants to be in a reality show.

4 librarygirl { 10.16.11 at 9:36 am }

Good luck Emma – reality is certainly the juggernaut of TV that seems to never stop growing!

5 Wurstsemmel { 10.16.11 at 11:37 am }

Hey, way to go! Wishing you every success with this new venture, Emma. May you get the success you deserve.

6 davsimp { 10.16.11 at 11:49 am }

Oh that’s fantastic!! All the best with this.

7 Calliegirl { 10.16.11 at 12:46 pm }

Wishing you all the very best in your new venture Emma. You go girl!!

8 brain dead dave { 10.16.11 at 2:57 pm }

Add me to the list of well wishers ,RR.

You’ll want to be giving Masterclasses on
*hogging camera time
*concocting heart wrenching backstories and histories
*maximising tantrums and outbursts of tears.

9 littlepetal { 10.16.11 at 4:11 pm }

Best wishes, Emma. Hope you do well but don’t forget us!!!

10 Anonymous { 10.16.11 at 4:33 pm }

Hope you can make some meaningful money out of your hobby. Don’t let it destroy your love/appreciation for reality TV though. Make sure you have a backup plan for when the TV executive robots shift to another genre.

11 Reality Raver { 10.16.11 at 5:09 pm }

Thanks guys for all the well wishers. I won’t be forgetting the blog as it is the thing that gives me the most joy. Long time readers will know that I have been struggling to obtain a steady income stream from it, so I decided I need to expand!

12 Dazza { 10.17.11 at 9:52 am }

Congratulations Emma. Don’t forget the little people like us. Can you try to discourage people like Hotdogs, Gaelin and the skanks like Crystal from applying for Big Brother 2012

13 Suzanne { 10.17.11 at 10:19 am }

All the best with the consultancy. It’s always exciting when bloggers can expand their passion into “real” jobs.

14 Culinary Boner { 10.17.11 at 10:52 am }

Raver, you need a merchandise spin-off to support this new business.
Building on Bdd’s excellent suggestion, I’d suggest:
– “Liquid Tears” 10 mL onion juice spray (handy pocket or handbag size) – can also add that missing taste and aroma to your MasterChef invention test connoction. Matt’ll never be able get that elusive taste of his tongue….. even with a Brillo pad;
– “Poor Blighter V1.01” – special Windows compatible software package in which you simply insert core facts about yourself and family and *whizbang* out pops a tearjerker life-story worthy of the worst soaps, even Emmerdale.

15 Mrs T { 10.17.11 at 10:59 am }

Hey great news RR, good luck, there are plenty of people out there that are keen for some Reality TV spotlight.
I don’t necessarily agree with Dazza, we need people like Hotdogs and massive bogans to keep Reality TV interesting.
Good luck with your new venture!

16 Colls Bolls { 10.17.11 at 11:23 am }

Well done! Sounds like a great use of your expertise!!

17 Renocrazy { 10.17.11 at 1:58 pm }

Congratulations, couldn’t think of more suitable person to start an enterprise like this..

18 ExEssex { 10.17.11 at 4:29 pm }

What a great idea RR. I’ve been reading your blog from almost the start also, and you always come across as well researched and unbiased. If anyone knows the ins and outs, and what makes for good reality tv, it would have to be you. Keep your eyes out for another Atylian 😉

19 Scott { 10.18.11 at 10:51 am }

No offence to Emma, but really, would you take advice on how to get on a reality tv show from someone who has never been on a reality TV show? An up and coming reality star would be better off getting advice from least he has the runs on the board.

20 Culinary Boner { 10.18.11 at 11:24 am }

Warwick Capper has been on more reality TV than most in this land. *cogs in head slowly turn*
Ah ha!! Eu-fuckin’-reka! I’ve just had me Max Markson moment!
Perhaps there’s a career future here for the 80s Relic and failed porn star in imparting his substantial *ahem* reality TV related advice?
Better watch out Raver. Anyone got the blonde love god’s number?
Can’t beat direct experience, no matter what, eh, Scott:-

21 Georgie { 10.18.11 at 11:41 am }

And I wonder how doctors manage, diagnosing all those ailments and diseases?