Fashion Star To Premiere on ELEVEN On June 4
Network Ten have been savvy enough to now air Nicole Ritchie’s reality show Fashion Star on the digital channel ELEVEN.
It is not often you have a personality from a US reality show in town when it is airing. She is currently here with her husband Joel Madden who is a Coach on The Voice.
Fashion Star is a fashion design reality TV show with Elle Macpherson as its host. Be warned it has finished screening in the US so if you google the wrong words you will find out the winner. The series has been renewed.
The publicity blurb says:
14 talented, but unknown designers compete to win the chance to create a $6 million dollar fashion line for three of America’s largest realtors, Macy’s, Saks fifth Avenue and H&M.
With eliminations each week, the designers must put on the show of their lives each episode in order to stay in the game.
With them on the journey are three mentors from the fashion world and celebrities in their own right. Jessica Simpson (who now has a billion dollar fashion brand in America), John Varvatos (the former design chief at Ralph Lauren and calvin klein) and stylista Nicole Ritchie.
Hosting the live show and bringing the moment alive on stage is Australia’s own fashion icon, Elle McPherson.
What is interesting is that buyers compete to bid on some of the items and they are in their shops soon after the episode has gone to air. A lot of these items have sold out.
Network TEN have also bought the format and is likely to produce an Australian version of the show. Camilla Franks confirmed to me that she had been in talks with the Network about the show.
Fashion Star premieres on ELEVEN on Monday June 4th at 8.30pm.