Mel B To Be On Breakfast Radio – Really Is She Drawcard?
Clearly Today FM did not get the memo that Mel B was not that popular in Australia as they have appointed her as part of their new breakfast line up. Mel B was announced in the new line up with Sophie Monk as well as Jules Lund and Merrick Watts.
They will replace the popular Kyle and Jackie O show.
Mel B who can currently be seen on America’s Got Talent on Fox 8 on Saturday nights sees Australia as a way of boosting her income be it on our TV shows or making appearances at the races.
She lost her shine when she signed up with NINE’s Australia Got Talent when she was still signed by SEVEN for The X Factor. SEVEN in good faith let her out of this year’s The X Factor when she said her daughter’s father would not allow her to come to Australia. It went to court and SEVEN received an injunction to stop Mel B from being a show on AGT.
When Mel B was on Dancing With The Stars she showed she had difficulty with being off the cuff and with the Australian vernacular.
Clearly you need if you are a female in radio you have to be a celebrity and good looking as Rachel Finch is also doing radio over the summer hiatus.
Ros Reines from the Sunday Telegraph wrote this very good article on this issue about how the radio station thought they needed to hire on sex appeal rather than broadcasting talent.
I am bit over the media and TV industry importing mediocre international talent when they should be nurturing local people. Would a Dicko ever be discovered these days? He was an unknown working and living here in the record industry and he was the highlight of Australian Idol.
It will be interesting to see how popular this quartet is. What do you think about it?