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Undercover Boss Coming To Channel Ten

I thought I had my finger on the reality TV pulse but clearly not.  Channel Ten have announced they have secured the tape and format rights to a reality TV show from the US called Undercover Boss.

Ten are claiming this reality series made the highest rating premier of any TV show in the US. They state in its first episode it was watched by 38.6 million viewers. They don’t advise whether that figure was maintained. UPDATE: after a bit of a Google I found out only one episode has been screened in the US.

Anyway I have never heard of this show, but I vaguely remember something similar on Lifestyle Channel from the UK.

The show follows high-level chief executives as they slip anonymously into the rank and file of their companies.

Companies involved have been Waste Management, Hooters, and Seven-Eleven. Well I hope the Hooter’s boss is a female as they may have a problem fitting in with the rank and file of the organisation.

Channel Ten have not announced a screening date yet, nor whether an Australian version will be made of the program.

Time.com called it phony, manipulative and entertaining. Oh yes I will be watching it.

2 comments

1 Culinary Boner { 02.10.10 at 2:58 pm }

A significant number of male bosses have manboobs so the Hooters concept may still work, albeit in fairly gross way.

2 Laura { 02.10.10 at 7:09 pm }

Sounds like what my uni lecturers and tutors do on the first day of class – sit amongst the students and join in on their conversation, then reveal who they are afterwards, much to everybody’s embarrassment!